GENEL NİTELİKLER VE İŞ TANIMI
Job description
· Conduct market research to find answers about consumer requirements, habits and trends
· Brainstorm and develop ideas for creative marketing campaigns
· Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
· Contact with external vendors to execute promotional events and campaigns
· Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
· Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)
· Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
Qualifications
· Bachelor degree from related departments (master degree preferably)
· Graduated from communication faculty preferably
· Written and oral fluency in english
· Minimum 4 years experience as marketing manager
· Military service done or exempt for male candidates
· Excellent representation ability
· Strong verbal and written communication skills
· Excellent planning, organization and time management skills
· Thorough understanding of marketing elements and market research methods
· Experience in marketing data analytics and tools
· Solid computer skills, including MS Office, marketing software (Adobe Creative Suite & CRM) and applications (Web analytics, Google Adwords etc.)
· Knowledge of HTML, CSS and web development tools (e.g. Dreamweaver)
· Commercial awareness partnered with a creative mind